The influence of art on fashion and its various styles
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Louis Vuitton Fall 2024 - Image via Launchmetrics/Spotlight ©
The connection between fashion and music goes back a long period of time, where fashion designers and artists played an important role in shaping prevailing trends. Major houses such as Louis Vuitton have collaborated with musicians, blurring the lines between the two fields. From the sixties to the present day, artists have become true influencers in fashion, while different musical genres have had a profound influence on the way we dress and express ourselves. Next, we delve into the evolution of fashion through music, highlighting famous artists who have influenced trends, examining genre-specific fashion movements, and discussing its intersection with music in popular culture.
Influence of musical eras
Dolce & Gabbana Fall 2024 - Image from Launchmetrics/Spotlight ©
Over the years, musical developments have sparked fashion revolutions. For example, the sixties witnessed the rise of fashion style and the British Invasion, and singers such as The Beatles and The Rolling Stones became fashion icons.
Glam rock originated in the 1970s, and was characterized by extravagant fashion choices and the influence of artists such as David Bowie and Marc Bolan. The punk rock movement of the late 1970s rebelled against mainstream fashion standards and embraced DIY aesthetics and subversive style, with Kurt Cobain of the band Nirvana becoming a prominent figure in this movement.
In the 1980s, hip-hop and street fashion culture exploded, as artists such as Run-D.M.C and the Beastie Boys influenced the fashion choices of millions of people. In the 1990s, the Grunge movement rejected traditional fashion in favor of the untidy, anti-establishment look promoted by bands such as Nirvana and Pearl Jam.
Icons like Madonna and Britney Spears led trends with their music videos, combining fashion and performance art. In recent years, platforms including Instagram and TikTok have blurred the lines between music and fashion, allowing artists to showcase their styles directly to fans.
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Gorgeous sparkle
Musicians have become iconic figures on the red carpet by using their fashion choices to make bold statements and showcase their personal style. The Grammy Awards and the MTV Video Music Awards are known for showing bold, strange, and unforgettable looksHip-hop artists like Cardi B and Little Nas Musicians are increasingly moving into the world of high fashion, making an impact at events like the Met Gala and the Academy Awards. This exchange of stylistic inspiration between music and high fashion keeps both industries fresh and innovative.
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From the stage to the street
La Vacanza campaign, which brings together Duya Lipa and Donatella Versace - photo from the brand’s media office
Music festivals are important cultural events, showcasing not only music but also fashion trends associated with specific genres. Coachella, known for its bright colors, bohemian atmosphere, and loose dresses, has become a center for festival style, while Glastonbury embodies a mix of hippie atmosphere and diverse fashion choices. As for the Lollapalooza festival, it is associated with indispensable fashion and is a stop for precious stones. While the Tomorrowland festival is characterized by futuristic elements, bold colors, loud party culture aesthetics, and electronic dance music-inspired fashion.
Great musical style
Fashion aesthetics vary according to the type of music. Rock and roll fashion is often characterized by leather jackets and shirts bearing the logos of musical bands, as in Louis Vuitton’s recent collaboration with the famous Korean band LE SSERAFIM, which is evident in the rebellious look. In contrast, hip-hop fashion embraces streetwear, oversized clothing, sneakers, and dazzling jewelry, while pop music fashion is characterized by glitz, glam, and pop culture references. While indie and alternative styles embrace a minimalist, bohemian look with quirky touches, electronic music fashions tend to be futuristic, bold, and avant-garde.
Elegant collaborations
The collaboration between fashion and music goes beyond individual artists, with fashion designers like Alexander Wang and Riccardo Tisci creating capsule collections inspired by music legends, and musicians like Rihanna launching their own fashion lines, blurring the lines between artistAnd the designer.Fashion houses such as Chanel also sponsored music tours and several festivals, which contributed to strengthening the relationship between the two industries. While artists like Lady Gaga have become fashion ambassadors, bridging the gap between the worlds of music and fashion with their bold and innovative style choices.
Fashion and music merchandise
Music merchandise, including band t-shirts, has become a fashion staple, especially for fans who want to show their support for their favorite artists. Rather, fashion houses cooperate with famous musicians to create limited edition collections that combine the artist's distinctive style and the brand's design expertise. Perfumes endorsed by musicians and fashion brands collaborating with music artists have blurred the lines between music and fashion, creating a sense of synergy and shared cultural influence.
The power of K-Pop
Subcultures rooted in music have influenced fashion movements. The influence of Korean pop stars on the fashion scene became apparent, and luxury fashion houses flocked to cooperate with them. This trend not only highlights the unique style and striking appeal of these stars, but also represents a step towards more inclusivity in the industry. Prada chose Karina, from the band Aespa, to be the brand's ambassador, while Lisa, from the band Blackpink, emerged as the face of Louis Vuitton. Yuki, from the band (G)I-DLE, was appointed as a Fendi ambassador; And Daniel, from NewJeans, the young face of Celine.
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